Senior Brand Manager, Jobs, 160

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Senior Brand Manager - Yorkshire

FMCG - Marketing
Ref: 160 Date Posted: Friday 19 Feb 2021
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Parker Young is delighted to be working with an Iconic food brand to identify a Senior Brand Manager for a fantastic, newly created role.

The Senior Brand manager will be responsible for creating imaginative and innovative consumer led brand marketing plans and get the most return on brand’s investment

You will be responsible for all areas of brand and product performance including financials, consumer behaviour and brand health while formulating compelling annual brand plans with breakthrough initiatives to drive brand share. You will manage, coach and develop a small team and lead cross functional teams to deliver key brand initiatives including NPD.

Do you have the following experience?:

  • A comprehensive understanding of UK grocery market.
  • A strong understanding of continuous consumer data sources
  • Creating briefs / giving constructive feedback.
  • Developing communication plans.
  • Consumer research techniques

As Senior Brand Manager in this team, you will be someone who acts on your own Initiative. You will be positively persuasive, adaptable, results orientated and demonstrate strong leadership qualities.

If you are an experienced Brand Manager or SBM with extensive FMCG experience and previous/ current line management responsibility, we would love to tell you more about how great role is!