Parker Young are delighted to be partnering with a high-growth consumer brand to appoint an Ecommerce Brand Manager.
Our client is an ambitious, scaling business with national retail presence, a rapidly expanding digital footprint and a clear roadmap for significant future growth. With strong investment, a dynamic leadership team and a culture defined by pace, ownership and collaboration, this is a rare opportunity to step into a pivotal role at a genuinely exciting stage of the journey.
We are searching for an experienced, commercially minded Ecommerce Brand Manager who can take full ownership of the DTC ecommerce channel — driving performance, elevating customer experience and making data-led decisions that support continued growth.
The Opportunity
In this role, you will sit at the intersection of digital trading, brand experience and commercial performance. You will manage the day-to-day operations of the ecommerce platform while contributing meaningfully to both strategy and execution.
This is an environment where your ideas will be heard, your expertise will be valued and your impact will be visible from day one.
Key Responsibilities
Ecommerce Ownership & Site Management
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Lead day-to-day management of the ecommerce website, ensuring an optimised, on-brand and high-quality user experience.
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Oversee product uploads, promotions, pricing, content updates and platform maintenance.
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Drive continuous UX and CRO improvements in collaboration with brand, creative and digital teams.
Digital Growth & Trading Performance
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Develop and execute acquisition, retention and trading strategies designed to meet revenue and efficiency targets.
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Collaborate with internal marketing teams and manage external digital agencies across paid media, organic content, CRM and social channels.
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Align activity with commercial priorities and ensure all initiatives are data-driven and performance-focused.
Analytics, Insight & Reporting
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Track and interpret key performance metrics including sales, CVR, AOV, CPA, ROAS, traffic and customer behaviour.
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Produce regular reporting and use insight to inform optimisation and strategic recommendations.
Cross-Functional Collaboration
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Work closely with operations on stock, fulfilment and trading planning to support a smooth customer experience.
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Ensure brand consistency and high-quality execution across all digital touchpoints.
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Maintain strong working relationships with external agencies and hold partners accountable to agreed performance targets.
Budget Ownership
About You
We are looking for a candidate who brings both commercial acumen and digital expertise. The ideal person will be:
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Experienced in managing ecommerce platforms (Shopify and Klaviyo experience highly desirable)
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Confident interpreting data and using it to influence decision-making
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Skilled in digital trading and performance optimisation
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Comfortable managing agencies and collaborating across teams
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Highly organised, proactive and able to work at pace
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Both commercially focused and brand-aware
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A strong communicator with a pragmatic, solutions-led approach
Experience with basic creative tools (e.g. Canva or Adobe Creative Suite) is beneficial, though not essential.
The Working Environment
Our client offers a collaborative, supportive and fast-moving environment where every team member plays a significant role in shaping growth. You will join a small, dedicated team with strong values, clear purpose and genuine enthusiasm for what they are building.
Hybrid working is firmly established, with the business relocating to central Leeds in 2026 to support continued expansion.
Interested in learning more?
Parker Young Recruitment are managing this search exclusively.
If you’d like to discuss the role or request further details, please get in touch directly — we’d be pleased to speak with you.