Parker Young is proud to be partnering with a long-standing FMCG client to support the search for an experienced and driven Brand Manager. This is an excellent opportunity to join a respected, market leading and well established business with a strong portfolio and a clear focus on innovation, quality, and brand performance. 🚀
The Role
As Brand Manager, you will take responsibility for the strategic development, innovation, and activation of both branded and own-label product ranges. Working across the full marketing mix, you will ensure every initiative delivers measurable commercial and brand impact. 📈
You will collaborate closely with internal stakeholders, agency partners, and the sales team to bring products and campaigns to life — from insight and concept development through to launch and in-store execution. 🤝
Key Responsibilities
✅ Lead the strategic development and execution of branded and own-label product portfolios.
🧠 Manage NPD and EPD projects from concept to launch, following a structured stage-gate process.
📊 Translate market research and data into clear insights and growth opportunities.
🎨 Work with creative and media agencies to deliver effective campaigns and packaging solutions.
🛒 Partner with the sales team to develop promotions, POS materials, and training support.
💰 Manage marketing budgets, ensuring cost control and profitability across all projects.
🎤 Represent the brand at key trade and consumer events.
About You
🌟 Proven experience in brand management within the FMCG sector, ideally with exposure to NPD and brand activation.
💼 Strong commercial and analytical skills, with a clear understanding of P&L management.
🗣️ Excellent communication and stakeholder management skills, with the ability to influence across departments.
📅 Strong organisational skills, attention to detail, and the ability to prioritise effectively.
🎓 Educated to degree level in Marketing, Business, or a related field (preferred).
This is a fantastic opportunity for an ambitious Brand Manager seeking to make a real impact within a dynamic and supportive business. 🌍
If you’re looking to take the next step in your FMCG career and would like to learn more, please apply today or us for a confidential discussion. ✉️